About Us
Fred Eckrosh
Principal/Strategist
As principal of Eckrosh Marketing, Fred has 35 years of experience in media planning and strategy, having worked on a vast range of regional, national, and international clients.
Fred’s experience covers all media types including electronic media (television, radio and cable), digital media (display, mobile, social, email and PPC/SEM), print media (business to business, business to consumer, newspaper and direct mail), and out-of-home media (traditional and non-traditional/experiential).
Prior to Eckrosh Marketing, Fred served as the Media Director at NORTH, supervising all aspects of media from strategic planning and buying to engagement and reconciliation. Before that, he headed up the Northwest Media Planning Department at Initiative Media Worldwide, overseeing the media planning for all clients in both the Portland and Seattle offices. He has also worked at Cole & Weber Portland, and Chiat/Day, BBDO, J. Walter Thompson, all in Los Angeles.
Fred’s approach to media strategy and plan development is purely agnostic. His main goal is to combine the right media strategy and tactics with the right situation.
Outside of work as an avid sports fan, Fred is either rooting for his Green Bay Packers and Oregon Ducks or spending quality time with his two grown sons.
Anh Eckrosh
Media Strategist
Anh began her career in the media department of J. Walter Thompson, Los Angeles working on accounts such as Baskin-Robbins, Bally’s Health & Tennis and Pavilions Supermarkets. After moving to Davis, Ball & Colombatto, Anh garnered valuable fast food experience through the McDonald’s Operators Association of several US regions. While at Ketchum Advertising, Anh planned and implemented media recommendations in multiple markets for Acura Automobiles.
With a solid planning experience under her belt, Anh added media buying to her portfolio. As the Media Director of Knoll & Company in Portland, Oregon, she was responsible for all media aspects of every account at the agency, including several wood product clients. After moving on to Coates Kokes, Anh continued to broaden her planning and buying expertise for a variety of local accounts.
At Eckrosh Marketing, Anh works closely with the media community to come up with creative buying solutions that are effective and efficient for all her clients, regardless of budget size.
An alumnus of the University of Oregon, Anh can often be found at football games “ducked” out in green and yellow. In the off season, she is typically in her craft room tinkering with various creative projects.
Kyle Eckrosh
Media Strategist
Kyle began his marketing career at Logical Position, where he specialized in SEM and PPC. He later joined Digital Marketing Group, increasing his proficiency to the full spectrum of digital marketing, including SEO, programmatic advertising, behavioral and contextual targeting, and more.
With extensive experience across the digital landscape, Kyle joined Eckrosh Marketing in 2021, expanding his expertise beyond digital marketing to include out-of-home, print, and broadcast media. Currently, he focuses on working with a variety of clients to plan, manage and optimize their ad spending for the most effective results.
In his free time, Kyle enjoys going on hikes with his girlfriend Ciara and “good boy” Charlie during the summer. In the winter, he can often be found snowboarding in the mountains. He is also a fan of the Green Bay Packers, Oregon Ducks, Portland Trail Blazers, and Tottenham Hotspurs.